Federal Conference provides customized solutions using their proven proprietary sales processes to drive new sponsorships and long-term partners
DUMFRIES, VA, July 17th , 2019 – The American College of Nurse-Midwives (ACNM), representing certified nurse-midwives and certified midwives in the U.S., has selected Federal Conference to drive sponsorship revenue for its 2020 Annual Meeting and Exhibition. Federal Conference, a global leader in the meetings and event management solutions industry, reported annual revenue growth in 2018 of over 110%. A key factor in this growth has been the tremendous success of its rapidly expanding Sponsorship Sales offerings. This service area provides associations and corporate clients a custom-tailored, practical, data-driven, direct sales approach to drive new top line revenue. Federal Conference’s multitiered approach identifies top target accounts that adds value to conference attendees and increases revenue for clients. Customized marketing strategies are developed for clients that demonstrate clear value and return on investment for sponsorship dollars, contributing to shortened sales cycles and more rapid closes with prospective sponsors.
“We originally brought Federal Conference in to assist us with our conference mobile application, but soon discovered their expertise in helping other customers grow their sponsorship sales. We asked them to identify new partners to supplement our 2019 sponsorship portfolio,” said Sheri A. Sesay-Tuffour, CEO, American College of Nurse-Midwives. “We expected only small opportunities and incremental revenues that late in our 2019 program, but they succeeded in identifying a major long-term corporate sponsor. In Federal Conference, we found a true partner, who understands our vision, mission, goals, and priorities and has worked diligently to exceed our expectations.”
“We are honored to serve ACNM and delighted to continue our relationship with them for another year,” said Keith Kruse, President and COO, Federal Conference. “Their confidence in renewing with us is a direct result of the positive impact we had on the success of their program in such a short time span. At Federal Conference we work hard to forge a close partnership with our customers in order to develop a deeper understanding of their requirements, allowing us to have a greater impact on the success of their events. Our growth in 2018 was due primarily to the high satisfaction rating we achieved with our customers. We maintained a 95% renewal rate with our current clients who also provided excellent referrals and past-performance references to new customers. It is very exciting to see our Sponsorship Sales really take off in the past year, resulting in some very satisfied customers. We expect our Sponsorship Sales to continue to do well this year and beyond,” he added.
Federal Conference offers a wide range of Sponsorship Sales services that can be tailored to meet the unique needs of its association and corporate customers. Federal Conference offers options to accommodate every budget and flexible pricing to include commission-based or flat fee services. The company offers end-to-end solutions that includes developing sponsorship packages, digital marketing and sales portals; managing sponsorship sales, invoicing and payment processing; conducting direct sales calls; and sponsorship activation and fulfillment. For more information, visit www.federalconference.com.
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About Federal Conference
Federal Conference delivers more than 3,000 meetings, conferences, and trade shows annually for corporate, association, and government clients worldwide. The company’s planning team is industry certified and experienced in creating innovative event programs that increase attendance, maximize revenue, and deliver an exceptional experience for all participants. Federal Conference leverages best-in-class solutions for event planning, site selection, registration, housing management, sponsorship sales, and onsite delivery to make every event extraordinary and stress free.
About American College of Nurse-Midwives (ACNM)
With 6500 members, ACNM is the professional association that represents certified nursemidwives and certified midwives in the United States. ACNM promotes excellence in midwifery education, clinical practice, and research. With roots dating to 1929, ACNM’s members are primary care providers for women throughout the lifespan, with a special emphasis on pregnancy, childbirth, and gynecologic and reproductive health. ACNM provides research, administers and promotes continuing education programs, establishes education and clinical practice standards, and creates liaisons with state and federal agencies and members of Congress to increase the visibility and recognition of midwifery care.